Alpha Rain is the brand known for varieties of metal roofing in the state of Northern Virginia. They offer premium quality and long lasting metal roofing services to their customers.
Core Need-
My client had an urgent need for an SEO expert in 2016, He wants to make sure that when people look for a metal roofing, his website should be at the first place to come up in search engine result. Basically he wants to improve sales and rank on the Google search page for a local audience and optimize his Google My Business account.
Project Inclusion
- Local SEO (Review, NAP, GMB Listing )
- Keyword (Find new opportunity for new targets)
- On page (Regular blog option, All pages should follow Google guidelines)
- Offpage (Link building, Web 2.0, Guest posting)
- Social Media Activity (Regular post creation and its management)
- Infographic Creation (Project images promotion with case study)
- Monthly Report creations (Competitor analysis, Google analytics)
What We Have Done
First of all We did complete audit of alpha rain then shared a detailed report of my Action plan to the client, parallely searched how competitor’s are behaving, Created local content and Optimized it included “near me” searches, or buying a local website or blog related to metal roofing. My appropriate strategy worked and we seen hike in traffic and ranking.
OUR MAJOR WORK BASED ON FOLLOWING POINTS
- Optimized Google My Business account.
- Updated Name, Address and Phone number for the local SEO)
- Optimised online directories and citations
- Performed a Local SEO audit
- Social Media Activity (Regular post creation and its management)
- Improved internal linking structure
- Added location pages to his website
- Made the website mobile-friendly
- Engaged participation of local community
My consistent efforts of using advanced SEO techniques helped me to give measurable results to client in terms of:
- Improving organic traffic via potential keywords.
- Growth in keyword rankings
- The backlinks start indexing in search engines
- Bringing new visitors as well as returning visitors
- Achieving handsome ROI through marketing spends
Challenges
We need to not only optimize site for local SEO but client ultimately wants leads for his business!! So this way improving traffic and converting the targets into leads become our challenge!!
Client Experience
I have never met a client who is so responsive and prompt. He was very clear with his vision he has stated me his requirement and then never questioned me regarding my working. He has given me all the authority and autonomy to proceed this project which made things very smooth. This was my longest project (6 years) of my life. Success of this project can be say mutual. He allowed me to experiment and this opened many horizons of my potential. he not only repeat the project but also recommend his other friends about my services. Which is the best gift I could ever asked for.
Promise note
Unlock the potential of SEO potential and don’t wait any longer; take action and make it happen! Even if it may seem intimidating at first, starting with Local SEO is definitely worth the effort – your business deserves to reach as many customers as possible!
