Amazon PPC (Pay-Per-Click) optimization is like tuning up your engine for better performance in the online marketplace. Imagine you’re selling something on Amazon, and you want more people to see your product. PPC lets you pay a small fee each time someone clicks on your ad.
Optimizing your PPC means making sure you get the most out of every click. It involves tweaking your ad campaigns to target the right audience, choosing the best keywords that people are likely to search for, and crafting compelling ad copy that makes people want to click.
The goal? To increase your product’s visibility, attract more potential customers, and ultimately boost your sales on Amazon. It’s all about getting the most bang for your buck when it comes to advertising your products on the platform.
Project Description:-
I worked as an expert in Amazon PPC optimisation to assist with a struggling product listing. I did:
# Amazon Keyword Research
# Product Optimisation
# Content Optimisation
# Analyse PPC Campaign